Catrin Froehlich

PeaceStartup Ambassador for Switzerland

Being a graduate of International Business and Cultural studies of the University of Passau, I have mainly worked on change processes and sustainability-related projects in businesses and not-for-profit organisations. While managing part of the Business & Peace portfolio of a private foundation in Switzerland I had the honour to support the first PeaceStartup event and see this outstanding team in action.


Prior to coming to Switzerland I managed restructuring processes in Germany, administered recovery projects in Pakistan and promoted conflict-sensitive and responsible business practices in Nepal. It was in Kathmandu where I discovered my passion for social entrepreneurship and for supporting young changemakers. The irresistible energy in this startup-community led me to then co-found Hidden Journeys Nepal (which offers educational tours) and FACTS Nepal (which provides market research services).


Recently, I finished a one-year training on Systemic Coaching and Change Management and I am now dedicating myself to learning more about peace, innovation and transformation.

PeaceStartup Ambassador Programme